Geneva, Switzerland (UNOSDP) — On December 14, a Letter of Intent (LOI) was signed at the Palais des Nations in Geneva by the Special Adviser to the UN Secretary-General on Sport for Development and Peace, Mr. Wilfried Lemke and the CEO and co-founder of Football for Peace (FFP), Mr. Kashif Siddiqi and Mr. Jayray Jadeja.
With the LOI UNOSDP and FFP intends to share their expertise concerning the area of sport for development and peace, in particular around the use of football as an effective delivery mechanism to promote peace, tolerance, and respect regardless of ethnic, cultural, religious differences.
FFP holds football peace matches bringing together current and ex-professional footballers and royal patronage to play in friendly matches in order to create dialogue, unite people from different backgrounds and build awareness by working at every level from government to community.
Through their other initiative Cities for Peace, FFP identifes young Football for Peace Ambassadors and equips them with life skills for the future by organizing workshops, leadership classes and peace tournaments.
“It is a great honour to work with the United Nations Sport for Development and Peace, Mr Lemke has been very supportive of my vision and both organisations share the same values” said Mr. Siddiqi. “As “Football for Peace” moves forward, I believe that having the support of global leaders and dignitaries such as Mr Lemke is like having world class players in the team, it becomes easier for me in spreading our organisation””s message across the globe.”
“By impacting directly communities on the ground, the UNOSDP Youth Leadership Programme (YLP) and the “Football for Peace” match share common values” added Mr. Lemke.